Marketing tools and services will help a business to deliver professional messaging that they want to convey to their target markets and potential customers.
Marketing tools are essential because they are used as a means of regular communication to inform potential customers and existing customers of its products and services, but also for analysis and engagement statistics so that a business has a strong understanding of it's market.
Colleague 7 offers a standard integration with Mailchimp.
Mailchimp is an innovative marketing platform for small-medium sized businesses and serves millions of customers around the world. Mailchimp has been designed as an alternative to oversized expensive email software and gives business owners access to high-end tools and resources.
Within Colleague 7, a user will have the ability to upload Candidates and Contacts to a Mailchimp Audience. Once uploaded all future correspondence will be recorded and tracked in Colleague 7 as history logs against each record.
For more information please watch our video.